In business, a coupon is a ticket or document that can be exchanged for a financial discount or refund when purchasing a manufactured goods.
Customarily, coupons are issued by manufacturers of consumer packaged goods or through merchants, to be used in retail stores as a part of sales promotions. They are often extensively distributed through e-mail,letter,post, voucher envelopes, magazines, the web, straight from the retailer, and mobile devices such as cell phones. Since merely price aware customers are likely to spend the time to maintain the savings, coupons function as a form of cost discrimination, enabling retailers to present a lower price only to those consumers who would otherwise go somewhere else. In addition, coupons can too be targeted selectively to regional real estate markets in which cost competition is great. In government, a voucher is a paper certificates used to administer a advantage or authorization.
Spendlessandsavemore.net
History
In 1887, the Coca-Cola Corporation was incorporated in Atlanta by means of Asa Candler as one of the partners. He transformed Coca-Cola from an insignificant tonic into a cost-effective commerce by using revolutionary advertising methods. The key to this growth was Candler's ingenious marketing as well as getting the company'semployees plus sales representatives distribute complimentary coupons for Coca-Cola.[2] Coupons had been mailed to potential clients and placed inmagazines. The company gave beverage fountains free syrup to cover the expenses of the free drinks. It is estimated that between 1894 and 1913 one in nine Americans had gets a free Coca-Cola, for a total of 8,500,000 free drinks. By 1895 Candler announced to shareholders that Coca-Cola was served in every state in the US.